SEO and social media metadata

Page-level configuration

Title

Page titles can be set using three methods (in order of precedence):

Frontmatter title field (highest precedence)
First level 1 heading (# Heading)
Filename (fallback)

Description

The description field provides a summary for:

Search engine result snippets
Social media preview descriptions

Image

Premium Feature

Social media image configuration is a premium feature.

Free sites: Always default Flowershow thumbnail is used for social sharing Premium sites: Use your custom images. No default Flowershow thumbnail is ever used, even if you don't set your own.

The image field sets a featured image for:

Page headers
Social media preview cards (premium feature)

Site-wide defaults

Configure fallback values in your config.json:

{
  "title": "My Site Name",
  "description": "Default site description",
  "image": "/assets/default-social.jpg"
}

Site-wide title suffix

The title in config.json gets appended to page titles for SEO:

Page title: "My Guide"
Config title: "My Site"
Final SEO title: "My Guide - My Site"

Fallback description and image

If a page doesn't have a description or image in frontmatter, the site-wide defaults from config.json are used.

Best practices

Keep combined titles under 60 characters
Write descriptions between 150-160 characters
Use 1200x630 pixel images for optimal social sharing
Keep image files under 1MB

Info

For detailed examples and step-by-step instructions, see our SEO and social media metadata guide.